Flying Fish Launches in Zambia with Unforgettable "Surprisingly Good Sets" Tour

By Samuel Mbewe

The much-anticipated launch of Flying Fish in Zambia has taken the country's cultural scene by storm, with the "Surprisingly Good Sets" tour kicking off in Lusaka in a night filled with vibrant music, creativity, and cultural expression.

Mwila Matoka, the Flying Fish Brand Manager for Zambia, spoke to journalists after the successful launch event, highlighting the significance of Flying Fish’s entry into the Zambian market. She emphasized how the brand aims to bring together culture and creativity from across the African continent. The event, she said, marked not just the introduction of the product but a celebration of African culture in all its forms.

"The 'Surprisingly Good Sets' tour has set the stage for Flying Fish to connect with Africa’s new generation, offering them a platform that feels as alive and unexpected as they are," Matoka explained. "Tonight was a testament to the energy, vibrancy, and creative spirit that Flying Fish represents."

The event in Lusaka was described as unforgettable, featuring live music performances, interactive art displays, and a dynamic atmosphere that captured the essence of Flying Fish's bold, youthful appeal.

Kelasha Balan, Flying Fish’s African Marketing Manager, shared his excitement about the event, stating that the tour would continue to Mozambique, Botswana, and Nigeria in early 2026. Each new stop will showcase a fresh expression of the Flying Fish flavor, furthering the brand’s commitment to embracing diverse African cultures.

“This tour is about giving Africa’s new generation a stage that feels as alive and unexpected as they are,” said Balan. “We’re bringing together music, energy, and bold creative African voices, because Flying Fish is more than just what’s in the bottle; it’s a lifestyle, an attitude, and a connection.”

The "Surprisingly Good Sets" tour aims to create unforgettable experiences across the continent, and Lusaka was the perfect city to kick off this exciting journey. "The energy on Saturday was magnetic, and we’re thrilled to continue this momentum across Africa," Balan added.

The Flying Fish brand, known for its vibrant and refreshing flavors, is quickly becoming a staple for those seeking bold tastes and a connection to African culture and creativity.

Stay tuned as the tour continues to Mozambique, Botswana, and Nigeria, promising even more surprises for the continent’s music, art, and fashion scene.